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Do celebs sell?

Perhaps that should be rephrased as “Do celebs sell products?” Almost every brand which can afford communication today seems to have a celebrity endorsee or brand ambassador. Celebrity endorsement is an advertising strategy which involves celebrities or a well-known person using their social status or their fame to help promote
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Advertising, Branding, Business, Marketing

Is your business in dire need of communication expert?

Is your business capability optimally expressed to your audience? Outsiders usually look upon communications professionals as wonderful and almost mythical magicians. That said, the professionals who work in communication / advertising agencies are to be admired for their sudden or instant effusion of bright and innovative ideas. But communications is
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